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Industry & Market Research

Collect insights across articles, reports, and videos into clear, organized clusters.

Gordana Laskovic avatar
Written by Gordana Laskovic
Updated yesterday

Making Sense of Market Research

When preparing industry or market research, the hard part isn't reading. It's sorting signal from noise, tracking sources, and keeping everything structured enough to make sense later.

You’re juggling analyst reports, whitepapers, regulatory updates, competitor blogs, LinkedIn posts, YouTube videos - all while preparing something clear for your client.

And usually you end up with 27 reports, 13 YouTube videos, 43 open tabs, 8 half-written notes in Slack, and a spreadsheet no one wants to update or even open.

That’s why the Collabwriting Extension is so helpful. It lets you save important insights easily, keep them neatly organized, and quickly find exactly what you need - without the chaos.

Collabwriting makes it easier

Instead of manually saving links or copying quotes and data into Notion or Google Docs, use Collabwriting to highlight what matters as you read - from any source.

  • Articles

  • Reports (PDFs or web)

  • Reddit threads

  • LinkedIn updates

  • YouTube videos

  • Market data platforms

Just highlight, comment, add hashtag - and move on.

Every highlight you make is saved with:

  • The original link

  • Your comment

  • The source context (so you don’t have to read the whole thing again)

Structure by client, project or theme

Your workspace can mirror how your team works, which means you can organize research by:

Topics - focused boards for each research angle (e.g., ’’AI in Healthcare’’, ’’Competitor X’’, or ’’Market Sizing’’)

Clusters - group related Topics under a bigger project or client. For example: ’’Sustainable Energy Market’’ → includes Topics like ’’Solar Technologies’’, ’’Government Policies’’, ’’Key Competitors’’ and ’’Market Growth Projections’’.

Permissions - decide who can view, comment, or edit (perfect for junior researchers, external partners, or clients)

Make collaboration effortless

Instead of sending a long email with 17 links, just share one Cowrite link.

Your team or client gets:

  • The exact insight you found

  • Why it matters

  • The original source

They can reply with comments, ask questions, or highlight something new - all right where it’s relevant.

No more passing spreadsheets or docs back and forth. No more ‘’What were you referring to again?’

And if you @mention someone, they’ll get the notification via Slack or email - instantly, in context.

Build a long-term research asset

Research is expensive. Repeating it is even worse. But with Collabwriting, your findings don’t disappear into old threads or docs.

Instead:

  • You build a living knowledge base

  • You find old insights fast (thanks to AI search & tags)

  • You can reuse research across teams and future projects

  • Your next research sprint is 10× faster

Works with the tools you already use

Collabwriting works wherever you do.

  • You can capture insights from: Web pages, PDFs, YouTube, Kindle, LinkedIn, Reddit, X

  • Export research as CSV, PDF, or drag & drop snippets into your client reports. It’s as flexible as your workflow needs to be.

📌 Save once. Never lose it. Always know where it came from.


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